Articles from May 2012
Posted by Jeanne Yocum on May 31, 2012
Blogger Jeanne Yocum urges you to consider whether your comfort zone might be more of a trap that holds you back than something that brings you comfort.
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Categories: Self-employment, Small business
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Tags: comfort zone, ghostwriting
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Posted by Laurie Breitner on May 29, 2012
Laurie Breitner writes about two different business models for small businesses and keys to making them a success.
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Categories: Employee relations, Laurie Breitner, Small business
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Tags: Al Switzler, brand building, business models, employee engagement, Vital Smarts
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Posted by Jeanne Yocum on May 22, 2012
Blogger Jeanne Yocum shares two stories of how passing along business opportunities to others can have a big impact on other’s lives.
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Categories: Self-employment, Small business
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Tags: Boston University College of Communication, business referrals, Public Relations Society of America
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Posted by Karen Utgoff on May 17, 2012
Blogger Karen Utgoff writes about five areas of business where getting input from your customers can be valuable for a small business.
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Categories: Customer service, Innovation, Karen Utgoff, Small business
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Tags: customer feedback, customer referrals, customer surveys, new product development
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Posted by Jeanne Yocum on May 16, 2012
This month’s round-up of good reads for small business owners covers effective use of LinkedIn Groups, crowdfunding advice, and how to make your business card an effectively marketing tool.
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Categories: Marketing, Small business, Social media
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Tags: business cards, crowdfunding, LinkedIn groups
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Posted by Jeanne Yocum on May 10, 2012
Perfectionism has its downsides for small business owners, suggests blogger Jeanne Yocum
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Categories: Operations, Small business
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Tags: perfectionism, perfectionist, perfectionists
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Posted by Jeanne Yocum on May 8, 2012
My colleague Susan C. Hammond has written a great free e-book with 30 tips to improve your financial literacy if you’re running a small (or not so small) business.
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Categories: Book review, Operations, Small business
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Tags: financial literacy, Financial Management, SCHammond Advisors, small business finances
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Posted by Jeanne Yocum on May 1, 2012
Small business owners need to make time for vacations to refuel their bodies and minds, writes blogger Jeanne Yocum.
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Categories: Small business
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Tags: benefits of vacations, vacations for business owners
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