Posts belonging to Category Marketing
Posted by Karen Utgoff on May 16, 2013
Blogger Karen Utgoff advises small businesses owners on the emerging trend of Big Data and the value that can be gained from mining your small business for data that will help improve decision making.
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Categories: Financial Management, Karen Utgoff, Marketing, Operations, Small business
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Tags: Big Data, customer surveys, decision-making, loyalty programs, using data in your small business
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2 comments
Posted by MarkAuerbach on May 9, 2013
Sponsoring an event can be a great way to raise the visibility of your small business. Blogger Mark Auerbach provides useful advice on how to decide which event to support.
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Categories: Mark Auerbach, Marketing
| Tags: event sponsorship, sponsorship, sponsorship recognition, sponsorship recognition package
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Posted by Jeanne Yocum on May 2, 2013
Word of mouth can help build your small business. Blogger Jeanne Yocum provides tips on how to generate positive offline and online buzz from your customers.
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Categories: Customer service, Marketing, Small business, Social media
| Tags: tips for generating word of mouth, word of mouth, Word of Mouth Marketing Association
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Posted by Jeanne Yocum on April 26, 2013
Blogger Jeanne Yocum writes about the things it’s important to consider when ordering signage for your small business.
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Categories: Marketing, Small business
| Tags: business signs, sidewalk signs, small business signage, window signs
| 1 comment
Posted by Jeanne Yocum on April 22, 2013
Blogger Jeanne Yocum points out how NOT to tweet during a disaster like the Boston Marathon bombings.
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Categories: Marketing, Small business, Social media
| Tags: tweeting mistakes, tweets, Twitter
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Posted by MarkAuerbach on April 11, 2013
Blogger Mark Auerbach provides great tips and resources on how to assemble a media list that will help you promote your small business through news coverage.
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Categories: Mark Auerbach, Marketing, Small business
| Tags: media list, media lists, press list, publicity
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Posted by Guest Poster on March 19, 2013
This week’s guest poster on SucceedinginSmallBusiness writes about the importance of building a strong network for your small business.
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Categories: Entrepreneurship, Marketing, Small business
| Tags: building your network, mentor, networking
| 1 comment
Posted by MarkAuerbach on March 14, 2013
Blogger Mark Auerbach provides important advice and resources on how to write press releases for your small business.
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Categories: Mark Auerbach, Marketing, Small business
| Tags: how to write a press release, press releases, publicity
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Posted by Guest Poster on March 7, 2013
Today’s guest poster talks about the importance of creating a solid marketing plan as you seek to grow your business.
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Categories: Marketing, Small business
| Tags: American Specialty Institute, marketing campaigns, marketing plans, promotional products, specialty products
| 1 comment
Posted by MarkAuerbach on February 12, 2013
Blogger Mark Auerbach gives helpful tips on how to polish your presentation skills, including advice on how to overcome stage fright.
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Categories: Mark Auerbach, Marketing
| Tags: overcoming stage fright, presentation skills
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