Posted by Jeanne Yocum on June 14, 2011
In my experience, small business owners tend to ignore the possibility of a disaster befalling their company. They don’t contemplate, much less plan for, the type of disaster that many business owners are now experiencing here in Western Massachusetts.
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Categories: Operations, Small business
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Tags: Crisis communications, tornado, Western Massachusetts
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Posted by Jeanne Yocum on January 18, 2011
Here’s advice on how to deal with the media if a newsworthy crisis hits your small business.
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Categories: Operations, Small business
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Tags: Crisis communications, media advisory, Media relations, press release
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Posted by Jeanne Yocum on April 26, 2010
Bad news can hit even the best of companies. Natural disasters, for example, can happen to any organization. Good communication with internal and external audiences during a crisis is crucial to maintaining your company’s most hard-earned asset—its good name.
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Categories: Leadership, Operations, Small business
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Tags: Crisis communications, Media relations
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