Media relations: Learning from the examples of others – both good and bad
Mark Auerbach uses recent examples from his work as an arts reviewer to explain how to be good at media relations.
Mark Auerbach uses recent examples from his work as an arts reviewer to explain how to be good at media relations.
Blogger Mark Auerbach provides great tips and resources on how to assemble a media list that will help you promote your small business through news coverage.
Blogger Mark Auerbach provides important advice and resources on how to write press releases for your small business.
Blogger Mark Auerbach provides tips on how to gain media exposure as an expert in your field, exposure that will support your small business.
You have to understand today’s media environment if you want to get publicity for your small business, writes blogger Jeanne Yocum.
Here’s a rundown on tools you can use to generate media coverage for your small business.
Here’s a list of the types of news the media is interesting in hearing about from your small business.
This article discusses common errors high tech companies make when writing about their products/services for the media.
Tips to help small business owners do a great job with media interviews.