Posts belonging to Category Innovation

Why finding your niche is so important to a small business

Henry Brown explains the benefits of marketing a niche market for your small business.

Going green with your small business? Don’t do it the wrong way

Henry Brown points to common mistakes small business owners make when taking their business green. Avoid these.

Launching your small business idea: How to turn your idea into a marketable product

Henry Brown offers tips on how to turn your business idea into a marketable product or service.

Beat the competition in your small business with these key steps

Henry Brown offers tips on how to keep your small business ahead of the competition.

Want to be your own boss? How to come up with a successful business idea

Emma Sturgis offers advice on how to come up with a great new business idea.

How your small business can participate in sustainability initiatives

Noah Rue suggests ways to operate your small business in a more sustainable way.

4 steps every company should take to stay relevant in their marketing

Meghan Belnap writes about four things your small business can do to make sure your marketing is always on target and working effectively.

How to successfully develop a new product from scratch

Amy Sloane discusses key steps in turning your new product idea into reality.

Startup success during a crisis is possible with these tips

Elena Stewart offers startup success tips that can help you get your business off the ground even during the pandemic.

Protect your business: How to defend your intellectual property

James Daniels explains how to protect the intellectual property of your small business.

The Self-Employment Survival Guide can help you succeed. Learn all about it here.

Self-Employment Survival Guide book cover