Posts belonging to Category Mark Auerbach

How to choose a graphic designer for your small business

Blogger Mark Auerbach writes about the importance of finding a good graphic designer for your small business and gives some tips on how to go about it.

Sponsorship: An effective marketing and branding tool for small businesses

Sponsoring an event can be a great way to raise the visibility of your small business. Blogger Mark Auerbach provides useful advice on how to decide which event to support.

Publicizing your small business: Making a media list and checking it twice

Blogger Mark Auerbach provides great tips and resources on how to assemble a media list that will help you promote your small business through news coverage.

Start spreading the word…writing press releases for your small business

Blogger Mark Auerbach provides important advice and resources on how to write press releases for your small business.

It’s show time! Polishing your presentation skills

Blogger Mark Auerbach gives helpful tips on how to polish your presentation skills, including advice on how to overcome stage fright.

Small business public relations tip: Be the expert

Blogger Mark Auerbach provides tips on how to gain media exposure as an expert in your field, exposure that will support your small business.

Defining success for your small business

Blogger Mark Auberbach writes about defining success for your small business and provides tips on making New Year’s resolutions to help you reach your goals in 2013.

The season is here (almost) to choose holiday gifts for clients & others

Blogger Mark Auerbach provides valuable advice about giving holiday gifts to clients, vendors and colleagues.

Pro-bono: Why you should consider giving away your services and how to do it smartly

Mark Auerbach writes about the benefits of doing pro-bono work and gives three tips on how to go about it wisely so it’s a win-win experience.

Negotiating the rapids on the self-employment river part 2: Keeping connected when self-employed

Blogger Mark Auerbach offers suggestions on techniques to help avoid feeling isolated when you’re self-employed.

The Self-Employment Survival Guide can help you succeed. Learn all about it here.

Self-Employment Survival Guide book cover