Planning dos and don’ts for your next small business event
Marketer Mark Auerbach offers smart advice on how to make sure your next small business event is a winner.
Posts belonging to Category Mark Auerbach
Want more audience engagement? Improve your content
Marketer Mark Auerbach offers smart advice on generating audience engagement through better social media content.
Perk up your presentation skills
Mark Auerbach talks about the importance of effective presentation skills and offers resources to help you improve your own skills.
Why your small business or nonprofit needs a media buyer
Marketer Mark Auerbach explains what a media buyer does and how one can help your small business or nonprofit save advertising dollars.
How to ace a radio interview
Blogger and media personality Mark Auerbach offers tips on how to do your very best when being interviewed on the radio.
Keeping your business’ social media free of fake news
Mark Auerbach gives tips on how to keep fake news off your small business’ social media to protect your company’s reputation.
On the brand wagon: If the media doesn’t get your message, no one else will
Marketing expert Mark Auerbach provides a cautionary tale about how not to launch a new brand into the marketplace.
“The media” and lessons small business can learn from the new administration
Mark Auerbach advises small business owners on how to deal effectively with the media to get your story told. Honesty matters, he writes.
Small business success #37: Kristen van Ginhoven & WAM Theatre
Blogger Mark Auerbach writes about the growth and success of WAM Theatre, a philanthropic theater company that donates a portion of proceeds to benefit women and girls.
Small business success #36: Hilda S. Mitrani of Mitrani Marketing Inc.
Mark Auerbach shares the success story of Hilda Mitrani, who provides marketing and PR services in the multilingual South Florida market.
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