Posts belonging to Category Marketing

7 digital marketing trends to follow if you want to stay in the game

Technology journalist Josh McAllister explains 7 digital marketing trends that small business owners should consider adopting.

Website mistakes that keep customers away

Blogger Henry Brown discusses six website flaws that can turn off potential customers of your small business.

How to blend the online and in-store experience

This infographic explains how to integrate your store’s online and in-store experience to draw in more customers.

In the hot seat: How to deal with a tough media interview

Media expert Mark Auerbach offers tips on how to handle a media interview when the going gets tough.

A guide to protecting your small business

Henry Brown offers advice on how to protect three key areas of your small business.

How small businesses can benefit from big data

Josh McAllister points out the many uses for big data in small businesses.

Learn more about how online reviews affect your business

This infographic shows how online reviews affect your business in good and bad ways.

Best ways to measure your marketing efforts

Emma Miller gives valuable advice on how small business owners can measure the ROI of their marketing investments.

Updating your online and offline presence when moving your business

Guest poster Suzana Joel offers tips on how to make sure your online and offline information is updated when you move your small business to a new location.

Look at these teams when your business struggles

Henry Brown points to the three teams in your small business that you should turn to for help with solutions if the business takes a downturn.

The Self-Employment Survival Guide can help you succeed. Learn all about it here.

Self-Employment Survival Guide book cover