Posts belonging to Category Michelle van Schouwen

COVID-19 coronavirus survival tips for small businesses

Michelle van Schouwen offers a wealth of ideas and resources to help your small business get through the coronavirus outbreak.

Shadow, Inc. and the Iowa caucus app: Case study in how NOT to launch a product

Michelle van Schouwen offers up new product launch lessons to be learned by the Shadow, Inc., Iowa caucus app debacle.

Leverage boom times the smart way – a guide for the small business owner

Michelle Van Schouwen offers sage advice on using your small business income to prepare for the next economic downturn.

The critical difference between a valuable and an invaluable employee

Michelle van Schouwen explains why having an irreplaceable employee is not a good thing.

Biggest risks your small business faces in the new year

Michelle van Schouwen writes about small business risks that you should plan for now to reduce the danger ahead.

Create a future-ready business

Michelle van Schouwen takes a deep dive into what new business ideas might work for you in the coming years.

Commitment without end: The small business owner’s challenge – Part II

Michelle van Schouwen writes about how to manage the many challenges that come with owning a small business.

Commitment without end: The small business owner’s challenge – Part I

Michelle van Schouwen lays out the commitments you take on when you own a small business.

How I did it: Dealing with gender bias as a female business owner

Michelle van Schouwen shares her story of how she dealt with gender bias when running her own company.

Open your business in the right region – or adapt now to thrive

Michelle van Schouwen poses questions you should answer before choosing where you want to open a new business.

The Self-Employment Survival Guide can help you succeed. Learn all about it here.

Self-Employment Survival Guide book cover