Small business owners must stay alert for shifting consumer behaviors that may mean they need to change their products or services to keep pace with changing customer tastes and preferences, writes small business blogger Jeanne Yocum.
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Stay on top of consumer trends that may affect your small business
Will these demographic trends affect your small business?
The makeup of U.S. households is shifting, which means your small business may also need to make changes to attract customers who are living their lives differently, writes blogger Jeanne Yocum.
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Make life easier for your customers and staff with online booking
Switching to online appointment booking is sure to please your customers/clients, writes blogger Jeanne Yocum. Making this switch will save your staff time, freeing them to focus on core business activities.
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Mastering small talk: The art of schmooze when networking for your small business
Small business blogger Mark Auerbach presents great tips on how to master the art of small talk when attending networking events to promote your small business.
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A dozen considerations to build and protect your small business’ reputation
As blogger Michelle van Schouwen notes, nothing is more important to the long-term success of your small business than having a good reputation. She provides 12 tips on how to make sure nothing tarnishes this reputation.
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Trends prognosticators say will impact small business in 2015
What does 2015 hold in store for your small business? Blogger Jeanne Yocum has compiled a review of trends that may impact you soon.
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What is the best gift you can give your customers in 2015?
Providing poor customer service costs U.S. businesses $83 billion a year, writes blogger Jeanne Yocum. Make sure your small business isn't part of this gigantic number by focusing on providing superior customer service in 2015.
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Think your small business doesn’t have trade secrets to protect? Think again.
Even small businesses have trade secrets, writes blogger Jeanne Yocum. This post includes an infographic with best practices for protecting your trade secrets.
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Learn How to Succeed at Self-Employment
Author Jeanne Yocum, creator of SucceedinginSmallBusiness.com, has written an insightful guide to help you succeed at self-employment. Learn more about The Self-Employment Survival Guide: Proven Strategies to Succeed as Your Own Boss and download the first chapter for free.
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