Articles from August 2014

The press kit: A valuable tool for small businesses and nonprofits

Blogger and publicist Mark Auerbach gives pointers on what you should include in a press kit to help the media understand your small business.

How to be effective in a world of ineffective e-commerce businesses

Blogger Robert Cordray offers great tips on how to make sure your e-commerce site is effective at drawing in sales.

How having employees makes you – and your small business – better

Small business owner Michelle van Schouwen writes about the many benefits of taking the leap and hiring employees for your small business.

Tips for getting optimum performance from the remote employees of your small business

Running a virtual company can be a great way to get your small business off the ground, writes blogger Jeanne Yocum, in an article in which she highlights tips on how to manage your virtual employees if you take this route.

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