Faster, cheaper shipments in 5 steps

By Henry Brown

If there is one aspect of running a business that seems to trip up quite a few companies, it has to be the shipment of products. There are various issues that can cause orders to be delivered late, which could ultimately have a negative effect on your customer’s impression of your business. This is also one aspect of running a company that can end up becoming quite expensive and might even prove to be a drain on your profits.

Your shipments don’t have to be slow and expensive, though. Here are a few ways you can make them a lot more efficient.

Speed up product production

Shipment is going to be delayed if it takes you a long time to produce your products. If possible, you should try to make a large batch in bulk that you can then keep in storage in your warehouse. That way, you always have products available to be shipped out to customers. If you make to order, then be sure to use the most efficient of processes and tools, like top-quality plating equipment and machinery. This will reduce the risk of errors being made which would end up setting back your delivery date.

Reduce shipment options

It’s a good idea to offer your customers a couple of different shipping options such as standard post or next-day delivery. However, make sure that there aren’t too many options for them to choose from. If you have people making orders for various shipment methods, it could become very difficult to manage and your whole process might become less efficient as a result.

Improve warehouse operations

If you do store your products in a warehouse, it is essential that you tighten the workflows in this area. For instance, it is absolutely crucial that you carry out regular inventory checks so that you have an up-to-date idea of what exactly is in your warehouse. You should also keep your staff well-trained regarding best practices for working in a warehouse. Then they will be able to work a lot quicker and efficiently.

Outsource to a reliable courier

Ideally, you should outsource your deliveries to a courier firm. Even though keeping deliveries in-house would be quite cheaper, a specialist courier firm will be experts in shipping your orders for you. As they will be totally dedicated to deliveries, there is also no chance that they will end up distracted by anything else.

Let customers track their orders

Customers love to follow the shipment of their orders as it gives them the chance to know when it will be delivered. They can then make sure someone is home to accept it. Giving customers this option will certainly put your company in their good books. It will also give them the chance to flag any concerns that they might have if things on the tracking seem to be delayed.

There are a few ways you can improve the efficiency and reduce the cost of your company’s shipments. Hopefully, all of these tips help you!


Henry Brown is an online marketing executive. When he isn’t talking shop, he’s roaming the streets of London, uncovering the extra-ordinary in the ordinary.


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