Posts belonging to Category Client relations

6 ways to retain your small business customers

Henry Brown suggests six ways you can improve customer retention in your small business.

How to trash your brand and alienate customers

Henry Brown discusses mistakes that can quickly devalue your small business brand.

11 difficult customer types and how to handle them (Infographic)

This infographic identifies 11 types of difficult customers and offers ideas on how to turn them into loyal customers for your small business.

How to get the clients you want most

Michelle van Schouwen gives sage advice on how to find and keep the best type of client for your small business or solo practice.

5 ways to protect your business from a lawsuit

Henry Brown recommends five practices that can help protect your small business against damaging lawsuits.

The self-employment mindset: Component #3: Risk tolerance

Part 3 of my series on the self-employment mindset is about being risk tolerant, a trait every solopreneur needs.

The self-employment mindset: Component #1 – Persistence

In part 1 of my series on the self-employment mindset, I discuss the need to be persistent in order to succeed.

Small business success #41: Peter Thomsen, Thomsen Music

Blogger Mark Auerbach writes about how Peter Thomsen of Thomsen Music has achieved small business success and now provides voice coaching worldwide.

Is it time to ditch the under promise and over deliver mantra?

Research shows that the under promise/over deliver approach may not pay off for your small business.

Small business success #40: Michael W. Zaskey of Zasco Productions

Mark Auerbach profiles Michael Zaskey, founder and owner of Zasco Productions, a successful event management firm in Western MA.

The Self-Employment Survival Guide can help you succeed. Learn all about it here.

Self-Employment Survival Guide book cover