Among the ups and downs as a small business owner, there are certain tasks that are more difficult to take on. One that takes strategic planning and thought is raising the prices of products or services. Whether the cost of business is rising or you have more clients than you can take on, a price increase allows you to continue to do business profitably. You can also provide the best value for your customers as you grow your business and raise your rates accordingly.

It’s not always cut and dry in knowing when and how to communicate a price increase to your customers, however. To help you navigate this important step, Valpak outlines twelve ways to raise your prices in the visual below. Not only are there tips on when and how to appropriately raise your rates, but also helpful ways to approach a customer if they get upset.

Please include attribution to Valpak with this graphic.