How to expand your small business’s marketing and outreach efforts
Lizzie Weakley discusses strategies small business owners can use to improve their marketing and customer outreach efforts.
Posts belonging to Category Marketing
SEO strategies to implement first when launching your business
Emma Sturgis offers advice about how to get your new business off the ground through mastering search engine optimization on your website.
Rewriting your business story to build small business loyalty
Henry Brown discusses ways to share your business story with customers to increase loyalty.
How to use a social media influencer for your small business marketing: An interview with Alex Shebar
In an interview with Alex Shebar, Michelle van Schouwen explores how social media influencer marketing works.
5 business benefits of social commerce
Henry Brown explains how using social commerce can benefit your small business.
How to gain an advantage when competing online
Henry Brown points out five ways to improve the ability of your small business to compete online.
How to manage social media without it taking up all your time (infographic)
Justin Green offers tips on how to use social efficiently to promote your small business.
Social media rules to follow when marketing your small business
Henry Brown explains a few basic rules about using social media to market your small business.
Setting your business up for success online (infographic)
Briana Marvell suggests ways small business owners can keep connected with customers online.
Social media faux pas you didn’t know you were making
Henry Brown points to common social media mistakes that small business owners should avoid.
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